Client
Troy Daniels
Services
Logo Design
Art Direction
Composition
Motion Graphics
Deliverables
YouTube Video End Cards
Making shots on and off the court, Troy Daniels takes his passion for photography with him to Orlando to give us a day-to-day glimpse of the bubble life.
I initially worked on a minimal wordmark logo which translated into the transition animation that cuts through the video and leads to the main end card layouts.
From there, I combined various textures with the base colors and animated the rest of the elements to smoothly transition into the frame.
Lifestyle End Card
This variation of the end card shows his portraits as a hooper and a photographer, more of which we'll see from his lifestyle-oriented videos.
NBA Team End Card
Inspired by the Mile High City uniforms, this version of the layout uses a royal blue palette representing the team colors fittingly used for his team vlogs.