Client
Rockwell Land Corp.
Rockwell Leasing
Services
Art Direction
Photography
Web Design
Print Design
Copywriting
Deliverables
Ad Campaign
OOH Placements
Brand Stationery
Website
As Rockwell Land continues its commitment to delivering premium living spaces and top-notch amenities to its expanding community, it gears up to relaunch its leasing and secondary sales services. Now, it's time to put a face to the name.
As a key component of Rockwell Land's after-sales services, the client initially hesitated to deviate significantly from the parent brand's established identity. After thoughtful deliberation, I chose to refresh the brand with subtle yet distinctive changes, preserving its alignment with the iconic Rockwell signature while infusing a renewed energy and relevance.